Dogmatic

Marketing movies can often make or break a cinema release. Last year, the makers of ‘Saw’ discovered a new way to market their suspensful and bloody film - by donating blood to the American Red Cross. Not only did you get the satisfaction of doing something damn good for your fellow man, you also got a free movie screening and the obligatory tee-shirt!

Last year’s blood drive generated 4,200 pints of blood - enough to help save over 585 lives in the U.S. Pacific Northwest in two days, according to Sandi Sundquist Lesh, a spokeswoman for the American Red Cross.

This year, with the 2nd Annual Saw 2 Halloween Blood Drive, I’m sure they are looking for even more help. Now, we don’t know all of the specifics yet.. but I’m sure Lions Gate will hook up all those who help dontate. Better yet, if the nurse at the Blood Drive looks like the one in the poster above, I am sure that last year’s record of 4,200 pints will be doubled(!) (incidentally, gosh the model in the poster looks a helluva lot like porn starlet Briana Banks!)